Area Sales Manager/Country Manager

Salary: $$ 38000 - $$ 47500 per year

Location: Taiwan, Taiwan

Posted: January 20 2026

Minimum Degree:

Relocation Assistance: Available

Job description:

Brand Ambassador/Area Sales Manager
Location:
Taiwan (Remote-based)Salary: NT$1.2-1.5 million per year + 25% Bonus + car allowance + Excellent Benefits Package
About the Company
Our client is a dynamic, family-owned premium wine and spirits company with a rapidly growing global footprint. With a portfolio of five distinctive labels, they partner with international distributors to activate, elevate, and expand brand presence across both on- and off-premise channels.

Role & Responsibilities

Reporting to both the International Sales Director and Regional Sales Director, the Area Sales Manager / Country Manager will oversee the execution of brand, sales, and distribution strategies across Taiwan.

Key duties include:

  • Co-develop and implement the annual sales plan in collaboration with the Regional Sales Director
  • Manage the companys full brand portfolio and travel across Taiwan to support key customer and partner relationships
  • Oversee and manage depletions and inventory by SKU, avoiding stock-outs and supporting future growth
  • Plan and deliver consumer activation programmes, including in-store demos and sampling activities
  • Build and maintain strong working relationships with Pernod Ricard Taiwan teams, including GMs, Sales Managers, and Executives
  • Lead the implementation of localised sales programming
  • Support the Regional Sales Director with budget planning and management
  • Coordinate local pricing structures and ensure shelf pricing consistency
  • Oversee field deployment of POS and marketing assets to ensure alignment with brand campaigns
  • Input into the development of program-specific POS materials
  • Directly engage and activate key on- and off-premise accounts
  • Conduct regular market checks to assess execution standards across pricing, POS, displays, and campaigns

Represent the company at importer planning meetings and provide local market insights

Qualifications:

Key Requirements

We are seeking a commercially focused Area Sales Manager or Country Manager with strong sales leadership experience in Taiwans beverage alcohol industry, ideally with a background in managing importer programmes and a deep understanding of the local market dynamics.

Essential skills and experience:

  • Minimum 5 years experience in beverage alcohol sales
  • Expertise in importer programming, pricing, and route-to-market strategy
  • Ability to successfully manage both on- and off-premise channels
  • Demonstrated success in activating premium spirits or wine brands
  • Strong existing relationships with wholesalers and key accounts
  • Fluency in Chinese and English languages
  • Excellent interpersonal, negotiation, and organisational skills
  • Entrepreneurial mindset and capable of working autonomously
  • Self-motivated and goal-driven, with strong attention to detail
  • Financially literate, including budget management and depletion tracking
  • Proficient in Microsoft Office Suite (Excel, Word, PowerPoint)
  • Excellent verbal and written communication skills, including presentation delivery
  • Valid drivers licence and willingness to travel regionally when required

Why is This a Great Opportunity:

This is an outstanding opportunity for a motivated and commercially savvy Brand Ambassador to take ownership of a premium drinks portfolio in one of the worlds most sophisticated markets. If you thrive in relationship-driven, brand-led environments and are excited about shaping brand performance in Japan, wed love to hear from you.

Salary Type : Annual Salary

Salary Min : $ 38000

Salary Max : $ 47500

Currency Type : USD






Nigel

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